The Social Broker
Whether you're a seasoned pro or just starting out in the real estate industry, our blog will provide you with the information and resources you need to succeed on social media. So be sure to check back often for the latest updates!
Your online reputation speaks before you do—make sure it’s saying all the right things. In today’s digital-first world, your online presence is often someone’s very first impression of you—and in real estate, that matters. Long before a potential client picks up the phone or sends a DM, they’ve likely Googled you, scrolled your social profiles, […]
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You’ve got great content. A beautiful event, a perfectly staged home, or a behind-the-scenes moment that shows the heart behind your brand. But then comes the question: Should this be a Carousel or Reel post? Choosing the right format isn’t just about what looks best—it’s about how people consume content and how the algorithm distributes […]
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Canva for real estate agents is a powerful tool for maintaining a consistent, polished presence on social media. Creating professional visuals that grab attention and help you stand out in the marketplace, however, can be time-consuming—especially if design isn’t your strong suit. Enter Canva, a user-friendly graphic design tool that makes it easy to create […]
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If you’re a real estate agent looking for some reel ideas to elevate your Instagram game in January, we’ve got you! Quick, simple reels are the perfect way to captivate your audience, showcase your expertise, and build your brand. Short-form video content is popping off right now, and it’s easier than ever to create engaging […]
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Creating high-quality content takes time, effort, and resources, so why not make the most of it? To repurpose content is a smart strategy for extending the life of your work, reaching new audiences, and saving time. It allows you to maximize the potential of each piece of content you create, ensuring it continues to provide […]
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In the world of real estate, achieving success relies on building relationships, establishing trust, and creating a memorable brand—and maintaining social media consistency plays a vital role in ensuring your efforts resonate with your audience and leave a lasting impression. Social media, particularly platforms like Instagram, Facebook, and LinkedIn, allows real estate agents to connect […]
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Your full time job is selling real estate. Mine is helping you shine on social media